Marketing Lessons for Commercial & Residential Property Managers During Peak Rental Season
Our new branded truck investment arrived just in time to offer a valuable marketing lesson for residential & commercial property managers and business owners.
May is traditionally the busiest month for both residential and commercial real estate transactions in OKC – a peak visibility period when your property marketing efforts should be maximized, not reduced. While many businesses mistakenly pull back on marketing during their busiest times, this is precisely when you should be showcasing your property’s best features, creating memorable experiences for prospects, and leveraging the increased foot traffic to highlight what makes your location special.
Capitalize on High-Visibility Periods
When business is already booming, many companies mistakenly reduce their marketing efforts. However, peak seasons are precisely when you should increase your property’s visibility:
- Showcase Your Property’s Best Features
With more potential tenants actively looking in May, ensure your property’s curb appeal is maximized. Consider refreshing seasonal color displays or adding strategic landscape enhancements that catch attention. - Create Memorable Experiences
Our truck creates a memorable impression wherever it goes. Similarly, consider how you can make your property stand out – perhaps through distinctive signage, engaging outdoor spaces, or unique amenities that prospective tenants will remember. - Leverage Existing Traffic
With increased foot traffic during May, implement strategic on-site marketing elements like property feature signage, QR codes linking to virtual tours, or professional property brochures in high-traffic areas. - Demonstrate Investment in Quality
Our new truck demonstrates our commitment to quality service. Similarly, highlighting recent property improvements or maintenance upgrades shows prospective tenants your commitment to property excellence.
Practical Applications for Your Property
Consider these specific marketing tactics for your commercial property during this peak season:
- Host an outdoor networking event showcasing your property’s exterior spaces
- Create property highlight videos for social media featuring seasonal landscape elements
- Implement special signage highlighting unique property features
- Develop targeted promotions for prospective tenants touring during May
- Partner with complementary businesses for cross-promotional opportunities
Let’s Discuss Your Property’s Peak Season Strategy
As we roll out our new Super Lawn Truck to enhance our service to your property, we’d welcome the opportunity to discuss how we can help maximize your property’s marketing potential during this busy season. Whether through enhanced landscape features, seasonal color displays, or other exterior improvements, Perimeter Landscape is your partner in making sure your property captures attention when it matters most.
Contact Andy today to schedule a peak-season property assessment and marketing strategy session!
